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April 05, 2021

Greatly Improve Your Marketing by Thinking Win-Win-Win

Updated 4/7/2021

In order to understand win-win-win, you must first understand win-win. It's a common philosophy but let's take a look at it from an agency standpoint.

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November 24, 2020

How to Give Thanks

How is it that Thanksgiving hits at just the right time every year? It’s the perfect time to step back and take stock of all the things you have to be grateful for… Maybe this year has offered more challenges than some in more recent memory. [...]

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August 12, 2020

My Best Brainstorming Tricks & Tips

*UPDATE 8/12/20*
 
While this post was originally written to describe some tips for the group brainstorming process, it has occurred to me that a large portion of the brainstorming and creative I do is solo work - even more so now with Covid [...]
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August 19, 2019

The importance of a customer relationship tool

Remember to send Jenny a birthday card. Don’t forget to say thanks to Frank for the gift. It’s been four months since you hung out with Karen… it’s probably time to see how she’s doing.
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May 29, 2019

What I Learned from Studying Film: Part 1

Authors Note: In the process of writing this, I had to reflect for the first time on what I had actually learned from studying film. I quickly realized I had much more to say about my experiences than I had originally thought. Therefore, I am [...]

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March 22, 2019

Judges Choice at the 2019 Addy Awards!

I’m sure you’ve all felt the press; it’s October, it’s getting colder, and you’re trying to wrap up your projects so that you can go into Christmas vacation with your to-do list full of checkmarks. You want to be able to hit the ground running in [...]

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May 07, 2018

It's not scary: An introduction to millennial marketing

Look at these two in the picture above. They've got a scarf, a pug, fancy coffee mugs, and they're sitting on a plush wooden bench leaning on hip wood. What is even happening, and how can you reach them with your message.

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April 16, 2018

Sizzle Reels: Not An Editor's Best Work?

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January 31, 2018

The hard truth of Music Copyright in Video

When I was in high school, my friends and I had a garage band. We played a lot of classic rock covers but we also had a few originals we felt proud enough of that we decided to record an album and get it copyrighted. Yes, it’s pretty amazing but [...]

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January 29, 2018

4 Awesome Tools for Film Editors You May Not Know About

Any expert in their field will tell you, they're only as good as the tools they use. I'm constantly on the lookout for ways to make myself faster, more efficient, and, frankly, better at what I do. Over the years of editing, I've slowly started [...]

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