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Scott Pfeil

November 25, 2019

Radio Goo Goo, Radio Ga Ga - Buying Radio Spots

Besides being a timeless Queen song, we believe radio has the potential to increase sales as a part of a creative marketing strategy. Backflip is currently testing (by the time this post is out, our ads will have already aired) our theory by [...]

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September 17, 2019

The Art to The Out-Of-Office Email

Most people are in a great rush to get everything done at work and at home before leaving to go out of town.  Don’t let them see you sweat! Take 5 extra minutes, or as long as it takes in your high stress situation, to crack yourself up with your [...]

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April 16, 2019

How to choose a Creative Marketing partner

If you're a marketing director or the owner of a company, you probably regularly think:

  • What are the best ideas for this years marketing efforts?
  • Who should we collaborate with to bring these ideas to life?  
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May 29, 2018

4 Steps to make you Great at Customer Service

Great customer service is provided by attentive, driven, dedicated and empathetic employees who naturally want to give clients a wonderful experience. It takes more work, and more time to be truly great in customer service. Here are 4 steps to [...]

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May 03, 2018

What your hiring process says about your brand

Everything you do speaks to your business's brand. From obvious things like your website and business cards, to how you answer the phone, and yes, even your hiring process communicates your brand. Let's take a look at our hiring process here at [...]

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April 23, 2018

Scott's Top Sales Tool at a Creative Agency

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February 16, 2018

How I work: Scott Pfeil, Business Director

Position: Partner / Business Director One word that best describes how you work: Productively Current mobile device: iPhone 7+ Current computer: Cheap windows operating system laptop of unknown brand, it works so I don’t care : )

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January 17, 2018

Why a Phone Call is Often Way Better than Email

Why is a picture worth a thousand words? Or similarly why is a video worth a thousand pictures?

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December 02, 2017

Greatly improve your marketing by thinking Win-Win-Win

In order to understand win-win-win, you must first understand win-win. It's a common philosophy but let's take a look at it from an agency standpoint.

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October 30, 2017

You need a creative marketing partner, not a price

Like the fists being thrust together in unity in the picture above, so too are we stronger together.

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