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November 14, 2017

Why content is king

Video below

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November 10, 2017

How I pack my bag for travel 2017

Since this is a 4 year old post I thought it was a good time to update. Check out the new post here.

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November 03, 2017

How I Work: Jeff Bell, Lead Editor

Position: Lead Editor

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October 30, 2017

You need a creative marketing partner, not a price

Like the fists being thrust together in unity in the picture above, so too are we stronger together.

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October 25, 2017

Why authenticity in branding will make you great

Check out video version below

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October 24, 2017

Our favorite Halloween movies

Halloween is a wonderful time where we indulge in pumpkin flavored everything and we try to image what costume most matches our look (check out John on our team page to understand what I mean). We also get to watch some of our favorite movies. I [...]

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October 20, 2017

Intentional Branding and how we came up with the name "Backflip"

It was a cold autumn evening, not unlike this one, roughly ten years ago when five guys met around some pizza to discuss the name for their new film company. After what I'm sure was a good two hours of joking around and getting sidetracked, we [...]

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October 18, 2017

Your typography is fundamentally more important than you may think

Typography is important. The most straightforward illustration of that fact is typography done poorly. At best, haphazard or lazy typography is distracting; at worst, it causes confusion and renders the content unreadable. We've likely all clicked [...]

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October 16, 2017

How writing and editing are two sides of the same coin

Watch the Video Below

An editor's job is an important step in the film making process. People have said that the post-production stage can easily make or break a project, but why is that? When it comes down to it, an editor is a writer.

Not seeing [...]

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October 06, 2017

How I work: Ryan Freng

Current Position: Co-Founder and Creative Director One word that best describes how you work: Patiently Current mobile device: iPhone 6 (although the screen was just destroyed so I'm waiting to upgrade to X!) Current computer: MacBook Pro (from 2012 [...]

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