Did we get your attention? I always like these types of posts because I love to see how they change through the years. As culture and eventually technologies change, these 'Top 10 of YEAR XXXX' highlight the sentiments of an age. They help us [...]

This year marked our 8th time sponsoring the Silver Medal Award for AAF Madison. The primary way we sponsor the award is by creating a short video vignette of the winner featuring soundbites from friends, colleagues, and family; some storytelling [...]

As we take a trip down memory lane reflecting on 2023 here at Backflip, we're ready to relive the fun times, conveniently misplace the more stress-inducing memories, and celebrate the wins we managed to snag along the way! So, what's the buzz in our [...]

I distinctly remember the kickoff meeting we had for this project. John, Luke and I were there explaining our usual approach for the Silver Medal Award video. It’s typically a docustyle piece that focuses on the recipient's life story. It’s told [...]

For the sake of experimenting, I asked Chat GPT to write a blog post about using AI in marketing. What do you think? Is AI ready for the spotlight? Is this good advice? Does it sound convincing or can you tell that it's a robot?

Every year the Academy Awards bring to the public eye a set of best picture films that say something about the art of cinema for the previous years. This year is no exception. The diversity of stories and themes represented in this year's nominees [...]

We wanted to take a minute to congratulate and thank our clients and team for the awesome work over the last year. We approach every project, no matter the size, with the thought “how can we make this awesome.” Hitting your clients expectations and [...]

The Setup

We all have those shots in a video that you love. The ones where everything goes perfectly. Focus pull is right on money, the action plays out on time, the lighting is better than you can imagine, the garbage can is predominately featured [...]

Looking back 6 years we can see the seed of something. 2016 was big for us as we built our live production offering. Internet speeds were getting faster, and cameras and software were democratized. We built a suite of services that prepared us for [...]

You've heard it said that "A picture is worth a thousand words." Well at 24 frames per second, a 4 minute video contains 5760 pictures. Multiply THAT by one thousand!

Really, what I mean to say is this: All of that beauty, emotion, and extra [...]