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Madalina Zimmerman

June 08, 2018

Follow the Yellow Brick... Arches? The case for brand consistency

When I was younger, our family always went on road trips. I distinctly remember one instance in which we were running low on gas. Severely. We were en route to Dauphin Island, AL to visit my Aunt. It happened to be well into the night. I had just [...]

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May 24, 2018

How KFC won the risk management game with "FCK, We're Sorry"

I've made mistakes. You've made mistakes. We've all made mistakes.

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April 19, 2018

How agencies are changing this year's Conversations

We are no longer in a time where physical, verbal and emotional assault goes unnoticed and unheard. With the amalgamation of the Harvey Weinstein's allegations headlining globally, followed by the #MeToo and #TimesUp movement, there has been a [...]

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February 07, 2018

What I've learned in the last two years as a professional

With nearly two years of real world work experience under my belt, I’ve had my share of ups and downs. Here are 10 things that I’ve learned along the way.

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November 09, 2017

What influencer marketing is and how it can help you

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October 27, 2017

Top 7 Best and Worst Halloween Ads

There's a phrase that goes something like, You can’t have one without the other. This is true when it comes to advertisements. Since Halloween is right around the corner, what better way to kickstart the holiday then with a list of the best and [...]

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October 04, 2017

Virtual Reality Marketing is here, don't miss out!

Imagine yourself in your pre-teen years. You've been dragged along to the grocery store with your Mom as she shops for the school's Halloween social. You watch in horror as she picks an off-store brand of sugar free, low carb, quarter-sized oatmeal [...]

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October 02, 2017

How to make Awesome Creative Marketing together

 

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January 25, 2017

How Starbucks is winning Holiday Marketing again

Check out the video below!

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