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Musings

Wherein we muse and opine.

November 25, 2014

Camp is fun!

I never went to camp as a kid but I know I would have had a blast. John, Erin, and I spent two days taking in the sights and filming at the Birch Trail camp. We had an amazing time. The counselors and staff seemed to love what they do and the kids [...]

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November 24, 2014

The Flamingos are coming!

I have always thought of this project as: "Surprise! Flamingos!" In the tradition of pleasant hidden camera surprises (Coke Happiness Machine, Fanta Lift & Laugh) we wanted to get the word out about the 'Fill The Hill' fundraising effort in a [...]

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November 21, 2014

Advertising for the University of Wisconsin

Coming up with new ways to promote is always a challenge. With a limited budget and desire for comedy you can't go wrong with an animation. This is one of the many scripts John wrote for the pitch. The one that wasn't picked was a great deal more [...]

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November 21, 2014

Innovative cancer treatment within an MRI

Ray Harter of Marvel Medtech is doing some amazing things. He's developed a mechanical system which can do a live biopsy amidst an MRI. The old school methodology is to perform an MRI, go do a biopsy, do another MRI and check if the biopsy got all [...]

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November 21, 2014

Fun with lights

The above video was created for Electronic Theatre Controls to help announce a new product, the Source4 LED, to the people who would use it. It was great shooting in the overture center with free rein over the Capitol theatre. It is such a [...]

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November 21, 2014

It's all about the User Experience

Madison+ UX was the second conference of three that we worked on for Sapling Events. There are three pieces to these projects, above is the Conference Intro, and below are the Recap and Promo. Phil developed the design, Ryan did the animation, and [...]

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November 21, 2014

If you love your customers you'll give them Ruby

These videos were for the last conference in a series of conferences we did with Sapling Events. We live-produced and live-streamed all the talks. At the same time we filmed interviews and tons of b-roll so we could make several other videos. These [...]

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November 06, 2014

Filming with the UW

This year we joined with the Wisconsin Foundation and Alumni Association to create a series of videos. These videos portray what it means to be a badger in order to reengage with alumni. We spent six days with a cast and crew of around 20-30 people [...]

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June 13, 2014

2014 MAMA Red Carpet Experience!

We're live producing the 2014 Madison Area Music Awards Red Carpet Experience on July 22nd 2014. It's going to be awesome. Check out the press release below:

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April 14, 2014

Live Production: Snow Mobile 2014

I'm pretty sure I'll never get bored with the experiences and opportunities that working in video production brings our way. Recently, we've been fortunate enough to begin working on live productions projects. This means 2-5 cameras being [...]

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