Coming up with new ways to promote is always a challenge. With a limited budget and desire for comedy you can't go wrong with an animation. This is one of the many scripts John wrote for the pitch. The one that wasn't picked was a great deal more snarky (and my personal favorite) =) We kept the animation simple and the video short so that we could get a chuckle and then get people to the product. The British voice is Andrew Randall the occasional voice of the Geico Gecko on Hulu. He hits the perfect tone of snarky to make this piece a gem!
Check out more of our videos with the Wisconsin Foundation & Alumni Association: